BEHIND THE SCENES OF OUR GLOWY KEYS SOULCARE PHOTOSHOOT WITH ALICIA KEYS
We go BTS with Alicia, who shares her secret to shining her light with three Let Me Glow looks.
– KEYS SOULCARE
Alicia Keys has an undeniable aura.
This was evident at our recent Keys Soulcare photoshoot. Even while immersed in a studio of clicking cameras, high vibe music, and bright lights, Alicia’s inner light reflected outward into a unique glow for everyone to see.
Keys Soulcare has grown the Let Me Glow family by two new shades, each inspired by the energies of specific stones and crystals. Naturally, we had to show these auras off! That’s why we’re taking you behind the scenes to Alicia’s illuminated photoshoot and showing you the exact ritual (and offerings) Alicia and her glam team used to create three distinct looks.
Let’s get glowing.
START WITH LIT-FROM-WITHIN SKIN PREP
Every glowy skin look starts with a bit of soulcare. Before the shoot, Alicia prepped her skin with a soothing cleanse, gently massaging Golden Face Cleanser with Manuka Honey into the skin to remove any makeup and impurities.
During her cleanse, she likes to repeat the affirmation: “I am devoted to this moment.” Alicia particularly loves Golden Cleanser’s soft sage and oat milk scent. Together, this small act creates a grounding ritual of gratitude before a long shoot day.
After cleansing, she goes in with Truly Becoming Multi-Benefit Peptide Serum to flood the skin with a burst of immediate hydration. Her makeup artist, Cherish Brooke Hill, further prepped the skin with Promise Serum, which is formulated with niacinamide to help brighten and balance the appearance of skin.
To quench skin’s thirst for any additional moisture, Cherish pressed Comforting Skin Balm into dry or dull areas. Its superstar ingredients like camellia seed oil, avocado oil and shea butter helped Alicia’s skin feel soft and ready for the day’s shimmery looks.
Finally, for moments of renewal throughout the long shoot day, Cherish spritzed Reviving Aura Mist to refresh the appearance of Alicia’s skin.
Now, let’s get into the details. Here’s how to recreate Alicia Keys’ glowing skin makeup looks.
ALL ABOUT LET ME GLOW ILLUMINATING SERUM
“Let Me Glow picks up on what you are feeling inside and reveals it on the outside,” says Alicia.
Inspired by specific stones and crystals beloved by Alicia, Let Me Glow’s three auras grant you permission to glow in a new way — depending on your mood (and desired look, of course).
This illuminating and priming serum creates a healthy-looking glow on all skin tones while simultaneously helping smooth, brighten, and plump the appearance of skin. As you gently blend the serum into skin, recite the affirmation: “I give myself permission to glow.”
Let these auras inspire you to manifest our dream life, live courageously in your power, and embrace each day as new. Consider it your iridescent armor.
Here are three ways Alicia styled each aura.
LOOK NO. 1 — GOLDEN AURA
Golden Aura is the OG, classic shade of Let Me Glow. It imparts a golden, neutral glow on all skin tones. You can tap into this aura’s energy with the affirmation: “Give yourself permission to glow as your highest self.”
On photoshoot day, Alicia channeled the golden healer quartz — a stone that symbolizes power and manifestation — to create this look. Her makeup artist, Cherish, blended Golden Aura into the skin as a priming base layer, and applied extra to the high points of the face for an eye-grabbing golden glimmer.
They went in with It’s Like Skin 2-in-1 Concealer and Tint for lightweight, buildable coverage and spot concealing. Then, it was time to pop off with color with a few swipes of Comforting Tinted Lip Balm in shade Sheer Bliss, a vibrant strawberry shade. For a wash of creamy color to the cheeks, Alicia’s makeup artist, Cherish reached for Sheer Flush Cheek Tint in the shade Grace, a rosy pink.
To take the illumination a step beyond, they tapped Gleam On Highlighting Balm to Alicia’s eyelids in the shade Enlightenment. It’s a glimmering sun-kissed shade perfect for tan and deeper skin tones. They finished the whole look with Soft Stay Brow Gel, keeping her brows softly set in place.
LOOK NO. 2 — BRONZE AURA
Inspired by the protective energy of bronzite — known as the stone of courage — Bronze Aura takes the warmth up a notch. Lock in this aura’s energy with the affirmation: “Give yourself permission to glow courageously.”
Alicia’s makeup artist, Cherish, applied Let Me Glow all over Alicia’s face as a priming base, followed by some light-to-medium coverage with It’s Like Skin in shade 340 W. (Psst, add Let Me Glow to your decollete for a radiant body glow).
Then, it was time for Comforting Tinted Lip Balm in shade Manifestation, a bright coral, and Sheer Flush Cheek Tint in a warm raspberry red called Powerful. Both of these pay homage to the spiritual meaning of bronzite.
They drew attention to Alicia’s eyes with a powerful duo, dabbing Gleam On Highlighting Balm onto the eyelids (shoutout to shade Enlightenment!) and defining Alicia’s brows with Soft Stay Brow Gel.
LOOK NO. 3 — MOONSTONE AURA
Rounding out Alicia’s glowing skin looks is Moonstone Aura, an icy cool shade inspired by the crystal moonstone. It dials up the drama with an iridescent shimmer that pops on all skin tones. Moonstone is considered a symbol of self-discovery and growth. Feel this aura’s energy by saying the affirmation: “Give yourself permission to glow with a new beginning.”
After spot concealing to create a natural look, Alicia’s glam team went all in on the cool, silvery vibes, followed by nourishing clear lip balm in the shade Lucid, and a wash of cool pink blush (shade Awakened). They finished off her look with swipes of shimmery champagne highlighting balm and a few strokes of clear eyebrow gel.
THE POST-GLAM RITUAL
After the shoot, Alicia removed the day’s makeup with a soothing double cleanse — starting with Nourishing Cleansing Balm before gently massaging Golden Cleanser into the skin for a thorough face cleanse.
Alicia then began her post-cleansing skincare ritual. She started by massaging the Skin Transformation Cream onto her face and neck. The formula’s bakuchiol, an Ayurvedic plant extract (also dubbed “nature’s gentler retinol”) helps plump the look of skin.
Then, she warmed just a few drops of Deeply Replenishing Squalane Facial Oil in her palms before gently pressing into the skin. Alicia likes to apply facial oil at nighttime, usually before bed, to wake up to a fresh-faced radiant complexion the following day.
Whether she’s wrapping up a busy photoshoot day, lighting up Broadway, or reflecting on a whirlwind SuperBowl HalfTime performance, or a quiet night at home, Alicia’s post-glam ritual helps her unwind and get centered.
Which of the three Let Me Glow auras has caught your eye — Moonstone, Bronze, or Golden Aura? Tell us your fave in the comments.