Alicia’s Skin Story

Alicia’s reactive skin made her want to cover up, now she owns her power to show up any way she wants.

My skin story. I always have really reactive skin, and then in the music industry, it enhanced it a billion times. My skin was reacting to the energy in my life, and a lot of the energy in my life was actually not good for me. So I have to really be conscious about what I'm allowing in my space. What I know now, it's not just about your skin, it's about your skin and your soul. Nourish your skin, nurture your soul.- Alicia Keys

How To Use It’s Like Skin 2-in-1 Concealer + Tint:

  1. Use the Natural Beauty Makeup Sponge for effortless, all-over application of this concealer and skin tint. For a more precise, targeted application, use the Natural Look Concealer Brush or your fingertips.
  2. Blend into skin and let set for 30 seconds. Repeat to build coverage as desired.
  3. Recite the affirmation: I own my power.

Precautions: Avoid contact with eyes. If contact occurs rinse with plenty of water.

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It’s Like Skin 2-in-1 Concealer + Tint